Klaeri Beta

Say hello

Get in touch.

A real person reads these — there are two of us, so it might take a day or two. No auto-responder pretending otherwise.

We don't add you to any list.

Why we actually read these

The best ideas here were someone's email.

Klaeri is being built by two people who read a lot of labels and got tired of being shouted at by websites. We are not a focus group, and we do not have a research budget. What we have is you, telling us the bit that didn't make sense — which is worth considerably more, and arrives faster.

The unflattering messages are the valuable ones. "I didn't understand this page" is a better gift than "love the design", because only one of them tells us what to do on Monday. If something confused you, assume the page is wrong rather than you — that is genuinely how we treat it.

One day we would like to run this properly — put the best suggestions to a public vote, build the winner, and find a way to make it worth the sender's while. That is an intention, not an offer, and we would rather say so plainly than dangle a prize we haven't built yet. What we can promise today is that a person reads every one, and that good ideas get used and credited.

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