Klaeri is a people-first company. The way we see it, the only good reason to grow is so we can open up more transparency for more people — and put a portion of what we earn back into the communities and causes that need it.
Our promiseA portion of our revenue,returned to people.
We didn't build Klaeri to chase profit for its own sake. We built it because people we love needed it. So as Klaeri grows, we're committing to give a meaningful portion of our revenue back — to health, transparency, and access causes, and to the everyday people who make this community what it is.
What we believePeople first. Always.
💛People first
Every decision starts with the person reading a label, not the bottom line. Our users aren't a market — they're the reason we exist.
🔍Transparency as care
Giving people honest, plain-English information is itself an act of care. We extend that same honesty to how we run the company.
🤝Give back
A portion of our revenue will fund give-back programs — and we want to build them hand-in-hand with brands who share the mission.
🌍Improve the world
The most exciting part of growing is finding new ways to make daily life — and the world — a little better, a little clearer.
How it will workThe plan for Klaeri Cares
01A portion of every membership & partnershipAs Klaeri+ and our brand partnerships grow, a set portion of that revenue will be ring-fenced for Klaeri Cares. 02Give-back programs, built with brandsWe want to work directly with the brands we partner with on give-back programs — turning transparency into real-world impact, with your support. 03Distributed thoughtfullyExactly which foundations and causes we support, and how we distribute, is being finalized — openly, and with the community's input. 04Launching after betaKlaeri Cares launches once we're out of beta and on solid footing — so the giving is real and sustainable, not a marketing line.Growth that meanssomething.
When Klaeri grows, more people get transparency they can trust — and more goes back to the communities behind it. That's the whole point.
Read our story → Klaeri Cares is a commitment we're building, not yet an active program. The specific causes, the exact percentage of revenue, and the distribution method are being finalized and will launch after our beta. This page describes our intentions and is not a solicitation for donations.